Our organization was founded in 1950 to promote the interchange of ideas and to improve the quality of service to publishers.

Today the NAPR is the leading association for media sales professionals who deliver quality service to all types of media providers. Our objectives have remained at the forefront of our mission, creating a better understanding between media producers and media sales professionals.

NAPR members, who are all independent business men and women, utilize a standard contract form, adhere to a code of ethics, follow a definite policy on split commissions, house accounts, minimum drawing accounts, and similar matters. In addition to selling advertising, they often provide marketing and related guidance to publishers.